Be The Human Highlight Reel

Be The Human Highlight Reel

One day on the way to a meeting, I was in a funk. Although I can’t remember the specifics, I had encountered some incredibly bad hurdles that morning. These were huge hardships, like, you know, my daughter ate the last Brown Sugar Cinnamon Pop Tart, or my coffee was...
Successful Marketing is truly an inside job

Successful Marketing is truly an inside job

A quick story… early on in my career, we worked with a client on an exciting new product introduction. The product was new and exciting. The messaging was on target, the product was fantastic and there was a buzz in the air. Our client was very protective of the idea...